Piero at the launch party in London's Blackwell Book StoreNews
June 2010
Piero was featured in this article in the Independent, 24th June 2010 – 'An imaginative approach for entrepreneurs' By Michael Murray

The book is launched in the UK at Blackwell's Bookstore, London (see photo right), and (below right) the Spanish edition is launched at the Madrid bookfair.

Piero has created these video clips which explore two key case studies in the book: the San Patrignano community and Nissan.

San Patrignano: Nissan:
episode 1 episode 1
episode 2 episode 2
episode 3  
August 2010
Listen to an interview with Piero Morosini about his book
The Seven Keys to Imagination aired on BBC on

the 11th August 2010.

Piero at the Madrid Book Fair launchClick here for an interview with 'Get a Dog, Don't work like One' author Jim Banting, where they discuss the philosophy behind The Seven Keys to Imagination.

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The Seven Keys to Imagination • Piero Morosini • Business & Self Help Books • Marshall Cavendish Editions